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| Learn SEO |
First of all we learn the definition of SEO (search engine optimize) in simple and easy language. SEO Stands for Search Engine Optimization .SEO process and also called a input method of designing and rising the site for rank well in search engine.SEO also called online marketing through internet SEO is art of marketing by understanding.
About SEO Works
There is lot of activities to do for a deliver the search result these are one of them:
Crawling
Indexing
Processing
Calculating relevancy
Retrieving result
• Crawling: This is the process enticing all the web pages linked to a web site and all process done by software known as a spider or crawler.
• Indexing : is the process of making a index for all the enticing web pages and maintain them into a huge database where it can later be retrieved.
• Processing : it’s a next step after Indexing, when we search any request comes then search engine take a action on it this process relate to indexing and we also called it two phase of one coin
• Calculating and Relevancy: is all about when it’s come in search string and open more than one pages, After that search engine start calculating of each page in search strings.
• Retrieving Result : last step in Search Engine retrieving the best results .ex Google ,yahoo the basic principle of operation of all search engines is similar only minor distinction and major change in result relevancy.
About Copywriting in SEO
Copywriting is the method of writing you copy anything and you write that thing in your own way and make it easy for a reader and it reads well for the surfer, and also goal exact search term. In search term only includeTitle, Description, keywords, tags, headings etc. Copy writing generally use only create a unique content for high ranking.
About Search Engine Rank
When you search anything using a Search Engine than it shows you thousand of result originate in its database. Page ranking displayed in web page measured by position in search engine result. When your search engine putting your web page in first position then your web page automatically show in high rank .
About On Page and Off Page of SEO
• On page: having a unique content, good keywords selection, title etc
• Off Page: there is link building,increasing link building by submiting in open directories and link exchange etc.
About Techniques of SEO its Two Types
- White Hat techniques
- Black Hat techniques, Black hat also called spamdexing
• White Hat techniques means we do all the command honestly giving by the search engine with all techniques.WHST called a legal techniques
• Black Hat techniques having a Cloaking ,Meta tag stuffing ,Meta tag stuffing ,Doorway or Gateway, pages Page hijacking .If your ranking disapproved by search engine try to improve your ranking.
• Cloaking: if you serving one report of a page to search engine spider and another report to human visitors. This is called Cloaking.
• Meta Tag stuffing: In Meta tag means repeating keywords and in Meta tag stuffing means using that keywords not related to sites. If you are use wrong techniques you are not getting anything.
• Domain name : If you want start business through internet you think about Domain name for your Web site, Means (URL)
• Relevant file name : When you thinking to improve your search engine Optimization in simple way of r files name .There is lot of files name in search engine for ex Google gives lot of important to file name. Before giving file name you should think what are you going to put in web page is this related to file name. If you want to give a good file name then you should have few things in your mind these are Simple, Related to your content page and Descriptive
• Layout and Design: Layout and designing are first eye catch impression of your site. There are lot of regular net visitor will reach on those sites and come out without single click .Don’t make your sites so complicated then search engine not appreciate your file content and your indexing ranking go down.
